What Would Jay-Z Do? Anyone who works in youth ministry, has an interest in pop culture, or has anything at all to do with institutional Christianity ought to read this essay about an unnamed musician couple who have left the insular world of Nashville CCM for the "secular" world of music. An excerpt:
For longer than I have been alive, American evangelicals have lamented that they are losing a "culture war." Since Elvis swiveled his hips on national television and the Beatles dared to grow their hair beyond their shirt collars and Jimmy Hendrix celebrated purple haze, many have demonized pop culturists as doing Satan's work. In response, they have boycotted movies, burned books and magazines, and bulldozed CDs. They have protested in the streets, published scathing editorials, and debated hostile reporters on news magazine shows. But mostly, they have retreated inward, developing alternative entertainments and fostering Christian equivalents to all things cultural, while decrying the ever worsening condition of "Must-See TV." In recent years, some have conceded that the so-called war is all but lost.
The standard for outreach that Christ himself set is a far cry from the insular subculture evangelicals have created over the last three or four decades. Rather than retreat into heavenly glory, He degraded His divinity by assuming the likeness of created humanity; forsook His celestial throne to be born in a barn by an unmarried teenager; lived in an obscure community with a reputation for producing mediocrity; worked a blue color job until the age of thirty; roamed the desert serving strangers; and finally died the unjust death of a violent criminal three years later. His preferred manner of preaching was to embed ordinary stories about pearls and seeds and wheat and coins with spiritual truths. None were overtly "Christian" in the same way CCM and Christian television are, and he rarely bothered to explain them. Instead, he allowed His parables and His life to speak for themselves, while challenging those with "ears to hear," to hear their message. And throughout His ministry, he groomed "fishers of men" who would do likewise. That is, disciples who would live among those they served, smell their smells, relate to their realities, empathize with their pain, and meet their needs with compassion in a culturally relevant way - just like He did.